Insight is a niche payments consultancy. For more than 25 years we've helped clients across the payments value chain understand, and take control of, the drivers of their profitability.
James Cranfield and Suzanne Holcombe founded Insight in 1999, after careers at Mastercard. They had seen first-hand how few organisations truly understood the economics of card payments — and how much that cost them.
Since then we've witnessed spectacular change: sustained double-digit growth, digital innovation, regulation of interchange and fees, and wave after wave of industry consolidation. Through all of it, our focus hasn't changed. We demystify the complex parts of the payments value chain so our clients can make better decisions.
Today we work from London and Madrid with issuers, acquirers, processors, schemes, retailers and merchants around the world. We're accredited Visa University faculty, and we partner with Cognodata to deliver scheme fee management and pricing on the Cognopay platform.
We turn complex problems into actionable answers — so our clients can decide, act and move on.
Quietly confident. We do the thinking that lets others lead.
Precise without being cold. Approachable without being casual. We say what we mean.
Supported by a network of senior payments consultants, each with deep expertise in profitability, scheme fees, interchange and acquiring.
Managing Director & Co-founder
Director & Co-founder
Tell us what you're trying to solve. We'll tell you plainly whether we can help, and how.